Editorial standards
About Greenwich Insider
Greenwich Insider is a Greenwich-first local guide focused on practical recommendations, useful explainers, and trusted business discovery — built for residents, newcomers, parents, homeowners, visitors, and local businesses worth finding.
Editorial posture
- Useful over noisy.
- Curated over comprehensive.
- Clear selection criteria over vague “best” claims.
- Local context over generic directory copy.
- Transparent sponsorships when monetization begins.
How recommendations are selected
Each major guide should answer a real Greenwich decision: what to do with kids this weekend, where to eat for a specific occasion, how to understand a neighborhood, or which local service category matters for homeowners.
- Local usefulness: solves a real Greenwich decision or planning moment.
- Specificity: names neighborhoods, landmarks, logistics, or use cases when relevant.
- Curation: explains who something is best for instead of pretending every listing is equal.
- Source confidence: links to official or primary sources where facts can change.
- Premium fit: polished, selective, and respectful of the reader’s time.
How pages are updated
Evergreen guides should show a visible “last updated” date when they include facts that can change. Time-sensitive guides use official or primary sources first, then local publications as discovery leads. Business profiles and directory pages should carry source URLs and last-verified dates once the profile model launches.
Greenwich changes quickly: hours shift, events sell out, businesses move, and seasonal rules matter. Send corrections to hello@axytechllc.com.
Sponsorship and local business visibility
Greenwich Insider may eventually include sponsored profiles, featured placements, newsletter sponsorships, or local visibility services. Paid placements should be clearly labeled. Editorial pages should still explain selection criteria and avoid implying paid inclusion equals a “best” recommendation.
Reader modes: locals and newcomers
Some guides are written for people who already know the town; others explain basics that locals take for granted. Newcomer-facing pages should clarify logistics like beach access, parking, school calendars, village names, Metro-North tradeoffs, and seasonal routines. Local-facing pages should be sharper, shorter, and more curated.